PDA

View Full Version : Fast-food breakfast sales decline as fewer head to work



TheQueen
02-21-2010, 09:57 PM
By Ylan Q. Mui
Washington Post Staff Writer
Sunday, February 21, 2010

The nation's high unemployment rate has thrown millions of people out of work, scared shoppers away from stores and threatened the economic recovery. Now it's taking a bite out of breakfast.

Breakfast sales had grown at a ravenous pace during the boom years as busy workers scarfed down sausage biscuits on the way to the office, fueling a $57 billion business and accounting for as much as a quarter of sales at some fast-food chains. Chains opened earlier and expanded their morning menus to accommodate the traffic as lunch and dinner sales flatlined.

But as the jobless rate hit 26-year highs fewer people headed to work, and even those who did worried about their spending. So they poured bowls of cereal at home or simply slept in, putting breakfast on the back burner.

CONTINUE READING: http://www.washingtonpost.com/wp-dyn/content/article/2010/02/20/AR2010022003718.html

Christy
02-21-2010, 10:00 PM
Wonder if we'll get any healthier :lol :dunno

TheQueen
02-22-2010, 04:24 AM
Good question. I guess everyone is making cuts where they can.

tigsmom
02-22-2010, 06:50 AM
More people are eating at home (or bringing things with them) instead of eating out. I know the parking lots and take out lines at the places here in town have thinned

Christy
02-22-2010, 08:06 AM
Works for me because we, for the first time ever, can afford to go out to eat a little more often :lol :lookaroun

figmentmom
02-22-2010, 11:19 AM
More people are eating at home (or bringing things with them) instead of eating out. I know the parking lots and take out lines at the places here in town have thinned

Here, too. Those pricey Starbucks treats just aren't affordable any more. Even the local McDonald's looks emptier these days. :huh

Katie4075
02-22-2010, 01:09 PM
Here, too. Those pricey Starbucks treats just aren't affordable any more. Even the local McDonald's looks emptier these days. :huh

I've cut WAY down on my Starbucks habit in the last few months, but on those rare occasions that I do go to one, there is nowhere near the load of people that I'm used to. Both of the ones that I used to frequent are high volume stores, and neither is doing as well as they first did.